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Materials from the
October 29th Digital Media Jumpstart

Below are the videos and documents from the event held on October 29th

Breakout Session 1: Social Media

Measuring Success on Social Media

Teah Hopper

Choosing the right social media for your needs

Brandon Butcher

Breakout Session 2: Affiliate Marketing

Intro to Performance-Based Marketing

Amos Angelovici
Slides and Materials (.pdf file)

Using affiliate marketing to grow your brand

Bethany Schoengarth
Slides and Materials (.pdf file)

Breakout Session 3

How to write your way to the sale

Bri Hickman and Jeremy Doherty
Slides and Materials (.pdf file)

How to write your way to the sale

Emma Schermer Tamir
Slides and Materials (.pdf file)

Materials from the
August 13th New Business Jumpstart

Below are the videos and documents from the event held on August 13th

Welcome and Introduction

Introducing Columbia's ecosystem of startups and small business owners.

Amos Angelovici,
Slides and Materials (.pdf file)

Breakout Session 1

Building an e-Commerce Business

Steve Powell

Building a manufacturing business

Ginny & Kate Trauth
Slides and Materials (.pdf file)

Building a service business

Annette Kendall
Slides and Materials (.pdf file)

Breakout Session 2

Intro to Financial Statements and Projections

Jim Gann
Slides and Materials (.pdf file)Excel Templates (.zip file)

Legal Requirements for Beginners

Lucy McGowan
Slides and Materials (.pdf file)

Funding vs Bootstrap

Quinten Messbarger
Slides and Materials (.pdf file)

Breakout Session 3

Brand Building

Becky Bocklage
Slides and Materials (.pdf file)

Social Media Advertising

Teah Hopper
Slides and Materials (.pdf file)

Network/Lead generation

Wendy Moore
Slides and Materials (.pdf file)

Conclusion and Raffle

Jumpstart wrap up and next steps

Lorah Lackland

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Supporting Organizations

We are just getting started!

For more information about this effort, please contact Amos Angelovici, MU's entrepreneur in residence
Email AMOS